Dec 11, 2010

James Cameron Teams With "Cirque du Soleil"

Quebec-based "Cirque du Soleil", James Cameron and Andrew Adamson, in association with Reel FX Entertainment, report on a new partnership designed to develop and produce immersive theatrical 3D projects inspired by 'Cirque du Soleil'.

The first project, currently in production, includes original visuals and a story written by project director, Adamson. Cameron will Executive Produce and bring his 3D expertise to the project. Reel FX Entertainment, led by Ed Jones and Cary Granat, is the production partner along with Cirque du Soleil Images. Aron Warner, Adamson's partner at Strange Weather Films, will also produce.

"...There are worlds beyond dreams, illusion and imagination, where human beings are capable of anything. Where love rules, and everything your heart yearns for is beautifully, incredibly real..."

"Shooting with the 'Cirque du Soleil' team has been one of the most enjoyable experiences of my professional life," said Cameron.

"For years I've been a fan, both of their celebration of human physical performance and for their wild imagination in the designs of characters, costumes, music and unparalleled theatrical staging."

"'Cirque du Soleil' has always inspired me with their window into the balance between beauty and danger, art and technology, gravity and unbelievable physical ability," said Adamson.

"Bringing that to the screen in 3D is a perfect synergy between an art form and a medium - a chance to offer the audience an entirely new experience..."

"Unique and challenging creative endeavors are what we strive for at Cirque du Soleil", said Guy Laliberté, Founder, Cirque du Soleil.

"Working with James Cameron, who changed the 3D creative reality with 'Avatar', is a gift."

Click the images to enlarge...